Redesigned Pool Corporation's payment infrastructure to handle high-volume B2B transactions with improved clarity, security perception, and error prevention. Delivered responsive interfaces that reduced payment-related support calls while building confidence in digital transactions

Created an end-to-end service discovery platform enabling  100K+ customers with local service providers to find, compare, and connect with local professionals.

Established Pool Corporation's foundational design system from zero, creating the framework for consistent, efficient product development across their digital ecosystem. Built reusable components, documentation, and adoption strategies that positioned the company for accelerated innovation.

Designed mobile app for 1M+ field technicians installing devices for Amazon, Verizon, and AT&T customers. Created modular system serving three enterprise clients with 80% shared components and 20% customizable features per client.

Creation of a goal-oriented landing page to increase customer inquiries, supported by professional photo shooting and clear text content.

Creation of a goal-oriented landing page to increase customer inquiries, supported by professional photo shooting and clear text content.